THE VERTICAL COLOR PHILOSOPHY

The magic of color! Years of research for the formulation of an innovative and surprising coloring, and for the definition of an application technique capable of enhancing all the qualities of Vertical Color Cream, the ART OF coloring that is free of ammonia. An exceptional texture, which if applied correctly, multiplies the success of the final result. The Vertical Color Technique calls for a strictly vertical application of the colors on the locks of hair, for a better result of the product. The beauty of the hair becomes a play of shadows and colors, the result is a brilliant and treated hair, and the ‘regrowth’ effect remains as an unpleasant memory.

NEW CUTTING METHOD

THE TECHNIQUE FOR CUTTING THAT ENHANCES THE BEAUTY OF ANY HAIR TYPES

 VERTICAL CUT IS A CUSTOMIZED SYSTEM OF VERTICAL CUTTING, PERFECTED BY A TEAM OF EXPERTS, WHICH RECONSTRUCTS THE NATURAL SPACE THAT NORMALLY FORMS BETWEEN ONE LOCK OF HAIR AND ANOTHER. 

UNLIKE TRADITIONAL AND GEOMETRIC CUTS, THE VERTICAL CUT TECHNIQUE PROMOTES THE DIVERSITY OF THE VOLUMES AND SOFTNESS THE END TIPS

THE HAIR STYLE HAS NEVER BEEN SO MANAGEABLE AND ENJOYABLE 

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MADE IN ITALY